When the Season Tipoff game in Dallas fell through (not a single name school would face WSU, so that tipoff event ended up with 3 games intead of 4), Marshall still wanted a game before facing WKU in midnight game.
Marshall offered Emporia State $8,000 if they would come to Wichita when Emporia State already had games scheduled the night before and the night after the game Marshall was offering. The Emporia State coach said it was an offer they couldn't refuse.
Emporia State's players may have been tired and may be worse today, but they did get to play against a F4 team. That's kind of a "biggie" for guys at a D2 school - even if they did get boat raced.