Hey guys, don’t want this to come off the wrong way, but wanted to point it out for anyone that isn’t sure how to refer to UIC. They include this in every media guide for each game:
“Please use only the acronym UIC and the nickname Flames. Please refrain from using Illinois-Chicago, Ill.-Chicago, Illinois, Chicago, or any other variation. Thank you for your cooperation.”
Very few people in the media respect this wish, which is frustrating, but this is a long-time branding issue for UIC. Some people see that hyphen and assume the worst, which is ridiculous. So there has been a push for years to try to get people to use “UIC”.