http://www.espn.com/mens-college-basket ... l-four-run
Excerpts:
A trip to the Final Four for Loyola-Chicago has resulted in a 660 percent increase in donations as compared to the previous year, the school announced Monday.
Donations to George Mason's athletic department went up 25 percent in the year after the team made it to the Final Four in 2006. VCU saw 500 new donors give money to the school in March 2011, when it went to its first Final Four, compared to a standard month of 30 to 40 new donors.
Gonzaga's run in the NCAA tournament, beginning as Cinderellas in 1999 and now being perennial contenders, has done wonders for the small school. Between 1999 and 2017, the school saw its endowment grow from $67 million to $213 million (up 218 percent), annual fundraising grow from $13.4 million to $31.1 million (up 127.7 percent) and total donors grow from 7,006 to 13,261 (up 89.3 percent).
The Final Four run could give the school a chance to become more national, as was the case with George Mason when the school received 54 percent more applications from out-of-state after its Final Four run.